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"All Bark, No Bite": France’s Finance Minister Calls Out the Big Three

French Finance Minister Bruno Le Maire recently made waves at an economic forum by labeling the United States, Russia, and China as the world’s three rule-breaking “bullies.” While his metaphor may sound childish, it actually reveals a deep misreading of global power dynamics—and the contradictions at the heart of French elite thinking.



1. France’s Finance Minister Takes on the Big Three

On July 5, Le Maire declared that protecting EU industries from American and Chinese competition is “essential.” He said:
“Imagine the world as a playground where everyone is playing nicely and following the rules. Then three bullies show up, flip over the table, and start pushing around the kids who were just having fun. That’s the world of predators.”
According to Agence France-Presse (AFP), Le Maire was referring to the U.S., Russia, and China. The report noted that EU and U.S. negotiators are currently in talks, with Brussels racing to reach a deal before the July 9 deadline to avoid the return of high tariffs.
Speaking at a forum in southern France, Le Maire warned:
“If the EU doesn’t reach an agreement with the U.S. by next Wednesday, higher tariffs will return and deal a blow to the EU economy.”
On China, he argued that existing tariffs on steel and automobiles are insufficient.
“We need to apply this across all industrial sectors. Otherwise, China’s policy of maintaining over 50% global market share in every sector will destroy our industries.”
Le Maire’s decision to take on all three major powers at once seems to confirm the old saying: “The French never win fights—but they never admit defeat either.”

2. Where Le Maire Gets It Wrong

Le Maire’s remarks are riddled with flaws. Here’s why:

A. False Premise: The World Is Not a Playground

Today’s world is not a peaceful playground. It’s undergoing a once-in-a-century transformation. Emerging powers are rising, and the old order is being shaken. France, however, remains stuck in a nostalgic dream of Western dominance and Eurocentrism.
In this sense, France’s strategic困境 is not caused by “bullies,” but by its own failure to read the global trend.

B. Historical Amnesia: France Was Once the Bully

Global order has never been based on fair play—it’s always been shaped by power. France seems to have forgotten that it once flipped tables too. From Africa to Southeast Asia, from Algeria to Vietnam, from the burning of the Old Summer Palace to the Battle of Fuzhou—French colonial footprints are everywhere.
Even after WWII, while Britain began decolonizing, France clung to Indochina—until it was decisively defeated by Vietnam.
So for France to now pose as a defender of rules is more than a little ironic.

C. Double Standards: Criticizing U.S. Tariffs While Calling for Chinese Ones

Le Maire’s logic is classic French hypocrisy:
  • He slams the U.S. for raising tariffs, calling it a rule-breaking move.
  • But he also demands higher tariffs on Chinese goods, claiming that China’s industrial overcapacity threatens European industries.
So when the U.S. imposes tariffs, it’s unfair—but when China competes too well, it’s a threat? That’s the very definition of “do as I say, not as I do.”
Even if France wants to act purely out of self-interest, it should at least be honest about it.

D. Refusing to Admit Mistakes—While Paying the Price

Ironically, on the issue of the Russia-Ukraine war, France and Europe are among the biggest victims—facing skyrocketing energy prices, industrial flight, fiscal strain, and public discontent.
Yet even as the U.S. quietly steps back and pursues “limited engagement,” France and the EU insist on fighting to the last breath.
This is a classic case of doubling down after a strategic misstep: blame everyone else, but never reflect on your own choices.

3. All Bark, No Bite: The Dilemma of France and the EU

France and the EU fantasize about playing the role of a “key swing power” in the U.S.-China-Russia triangle—like a monkey hopping between three elephants. But every time they try, they either get slapped by reality or stabbed in the back by their allies.
They want to be referees, but can’t even compete as players. They want to lead the global order, but can’t even coordinate a basic consensus.

The root of their failure isn’t that their opponents are too strong—it’s that they overestimate their own leverage.
  • They love to talk big, but don’t understand the responsibility that comes with power.
  • They love to hedge bets, but refuse to craft a real strategy.
  • They think shouting “values” and “balance” will protect their interests—but in today’s world, what matters is strength and decisiveness, not vanity and posturing.
Le Maire and his ilk lump China, Russia, and the U.S. together as “bullies” to distract from their own policy failures. That might work as a short-term political narrative. But in a rapidly shifting global landscape, if France and the EU continue to play “clever” games between the superpowers without a clear-eyed view of reality, they’ll only end up hurting themselves—strategically sidelined, economically weakened, and politically irrelevant.

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